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Dr. Catherine Eng is medical director of On Lok, a nonprofit organization founded in the early 1970s by a group of citizens concerned about the plight of frail elders and the lack of long-term options in the community. Eng has always had an interest in health care for the elderly. In 1981, she joined On Lok as a staff physician, and in 1992 became medical director of the health plan. On Lok SeniorHealth is a comprehensive health plan that provides long-term care for eligible seniors living in San Francisco and Fremont.

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Carmen Burgos is program manager for the Kern Health Consumer Center (KHCC), a service agency that helps low-income residents of Kern County navigate the health care system. KHCC is a project of Greater Bakersfield Legal Assistance, a nonprofit organization offering free legal services in civil matters to low-income residents of Kern County. KHCC is a part of the Health Consumer Alliance, a united effort of nine legal services agencies to address the health access problems of California consumers, particuarly low-income consumers.

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Bruce Fisher is executive director of Huckleberry Youth Programs Inc., an outreach program that seeks to engage adolescents and their families in San Francisco and Marin counties in a comprehensive array of quality services addressing prevention and health promotion, crisis intervention, stabilization and growth. Fisher is a graduate of the University of Washington, where he earned his B.A. in history followed by a J.D. at Harvard Law School. Mr. Fisher came to Huckleberry Youth Programs (HYP) as project director in 1985 and became executive director in 1988.

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Aspen Baker is a co-founder and executive director of Exhale, a nonprofit organization that provdes free, confidential and anonymous nonjudgmental emotional support to women and girls who have had abortions in the San Francisco Bay Area.

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Dr. Anthony Iton was named the senior vice president for health communities at The California Endowment in August 2009. Iton oversees the endowment's 10-year, Building Healthy Communities California Living 2.0 initiative. Prior to joining the endowment, Iton served as director of and health officer for the Alameda County Department of Public Health. He had a state-mandated responsibility to protect the county's health and had authority over all medical care and public health for the county. Previously, Iton was director of health and social services for the city of Stamford, Conn.

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On Lok SeniorHealth is a comprehensive health plan that provides long-term care for eligible seniors living in San Francisco and Fremont. The program offers full medical care and support services with the goal of helping seniors live at home and in the community for as long as possible. Ms. Amy Shin has considerable executive-level health plan management experience. Most recently serving as senior vice president of professional services at the Pharmaceutical Care Network in Sacramento, Ms.

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The first step in asking a stranger to open up to you is to follow the golden rule: Treat others as you would like to be treated. Get more tips on interviewing patients from a veteran broadcast journalist.
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In 2002, health care costs, particularly for cancer treatments, were soaring for seniors in some Medicare HMOs. After negative publicity about one HMO's drastic increase in chemotherapy copayments, the HMO agreed to reduce the cost to make it more affordable for patients.

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